Get Your Piece of a $66 Billion Car Care Opportunity

During AAPEX last month there was a lot of discussion about how repair shops, distributors and manufacturers in the aftermarket can take advantage of a huge opportunity. That is the $66 billion in unperformed maintenance …


MEMA Recognizes Know Your Parts and the Quality Matters Campaign

RESEARCH TRIANGLE PARK, N.C. – Is there a formula for aftermarket parts value? According to the latest iteration of the Know Your Parts campaign, developed by the Automotive Aftermarket Suppliers Association (AASA), the answer is yes. According to AASA’s calculations, that formula is: function, plus quality over time, equals value. Or in more simple terms,…


The Vehicle Age Sweet Spot For Repair Shops

Repair shop business is driven by the age of vehicles in operation. Is the sweet spot for vehicle repair shrinking?


Techs Are In Demand But Education is Demanded

By 2020, the U.S. Bureau of Labor Statistics projects that number of automotive technicians will need to increase by nearly 125,000 to meet demand. At the same time the demand for these services is growing, so are the skills required to do the jobs.


Consumer Survey of Repair Facilities

Great information in new survey of repair service satisfaction. One result: 18% of dissatisfied consumers said they had to comeback because the repair “did not hold up”. Another case for quality parts.


It’s What’s Inside Us That Counts

The aftermarket industry keeps the motoring public rolling and safe. It also contributes time and money to worthy causes. Here are a few examples of the generosity of people and companies in our industry.


Streaming Full Movie The Lost City of Z (2017) Online

The Know Your Parts Campaign and website won the 2012 Automotive Communications Award for the best program targeting the Technician/Repair Audience.


Why Women Hate Auto Repair Shops & 5 Tips to Retain Female Customers

Auto repair shops tend to alienate their women customers, much to their own detriment. Here are some tips how you can right things in your shop.


AASA Outstanding Repair Professional

Just like it’s what’s inside a quality part that makes it great, it’s what’s inside a quality repair professional that makes him or her great. We want to recognize outstanding repair professionals. Tell us about yourself, your specialty, special training you have, etc. We will also consider your community involvement. We will recognize and acknowledge exceptional repair professionals here.


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